What are Empathy Maps in Customer Experience?
Empathy Maps is a word that seems to be thrown around a…
Designing for User Experience: 6 Guaranteed Tips & Tricks to Boost Sales
Website and app experiences are becoming far more sophisticated than ever before.…
10 Skills for Product Management Professionals
A couple of weeks ago, I had written extensively about the difference…
7 Strategies that Prove Why Marketing is Important for Your Business
There is no doubt that it is becoming increasingly important for companies…
12 Super Easy Ways to Improve User Experience for Your Website
Developing a website is an unavoidable aspect of establishing an online presence,…
UI UX Case Study for Synergy
What is Synergy? Synergy is an online renting, buying, and co-warehousing platform.…
UX Tools that Really Work
As a user experience designer, you are going to be bombarded with…
How to Boost Visitor Engagement in Digital Marketing
Let’s talk about how you can boost Visitor Engagement in Digital Marketing…
What does Doxing Mean and What you Need to Know about Identity Theft
I generally share information about marketing strategies and lead generation tools. But…
Product Management vs Project Management – What’s the Difference?
Part of my job entails meeting the next generation of web professionals.…
Lead Generation Tools and Tips You Need for Your Business
Lead generation is one of the most important aspects of your sales…
Visual Storytelling Step-by-Step Guidelines for UI & UX
Visual Storytelling has been a content marketing trend for the past few…
The American Express Company Success Story
The American Express Company has always marketed itself as the most prestigious…
Three Pillars of Retail
As retailers and marketers, we’ve spent a good chunk of 2019 promoting…
Chinese Website Designs and their Marketing Strategies
Conducting business in China is not for the meek. It takes an…
3 Essential Tools for Instagram Influencer Marketing
Instagram Influencer Rachel Brathen charges upwards of $20,000 for a single post…
Scoring Insurance Sales with CRM
Within the Insurance sector, there is always a form of anxiety that…
CaseStudy: Why CRM Solutions are Failing
In 2019, it was observed that 87% of businesses use a cloud-based…
How Big is the Walt Disney Company?
The highest-grossing movie of 2018 in the United States was Black Panther.…
Uber vs Lyft: Comparing the Titans of Ride-Sharing
The battle between Uber and Lyft is one of the fiercest and…
A CaseStudy of How AMC Became Leaders in the Movie Screening Business
What do you think was the average price of a movie ticket…
Why You Need a Tough Boss to Succeed at Work and Life
You’re going to hate this post but there’s a tough boss everywhere.…
How to Start Your Own Freelance Social Media Marketing Business and Attract New Customers
There’s a lot being said about freelancers and the opportunities the internet…
How to Structure your Digital Team Effectively
When you set forth to create a digital product, you will realise…
What’s the Best Time to Send out Marketing Emails?
When I get asked what’s the best time to send out marketing…
UX Designers: You need to get up and start building your brand today!
Why do Indian cards have an OTP mechanism whereas cards in the…
5 Essential SEO Tips for WordPress Beginners
WordPress is a super powerful blogging/website platform for every aspiring internet entrepreneur…
The Easy Way to Build a Social Network with Buddypress and WordPress for Free
Face-to-face gossip replaced by Facebook, reading the news replaced by Daily Rundowns…
Cost of Building a New Website
This is a common question that lingers in the head of every…
Death to Designers: Here’s what’s going to happen to your Current UX / UI Job
Spoiler: There is an inconvenient truth, if you are a designer, you…
Design Trends that Boost Conversions
Design in the absence of logic is simply decoration. I’ve been…
Meet Brutalism: The Design Trend that is Driving UX and UI Guys Crazy
Brutalism has proven that websites and applications can be nightmares of unordered…
10 Design & Development Trends
1. The Future of Web Design is Simplicity Well proportioned whitespace, carefully…
PuneConnect has its Sights on the Future
Pune has always been my second home. I travel there more often…
3 Essential Tools for Startups
So, you’ve taken the plunge. Decided to face all odds and gone…
Read this Before You Sign Up for Facebook’s Free Basics Campaign
You may have noticed by now that Facebook has been requesting you…
5 Ways to Emulate Android on Your Mac
Android has been one of those much-hyped about open-source operating systems that…
An Inconvenient Truth to Affiliate Marketing, After Sales & Shitty Business Plans
There are dark sides to every aspect of any business and the…
5 Great Alternatives to Google Analytics
Google has been the dominant player in the analytics market for quite…
Designers Need to Stop Making Poop
I have seen a bunch of designs, online and offline, that make…
Give Skeuomorphism Another Try?
Over the last few years, we’ve seen an upheaval in the way…
UX 102: The Wireframe
If you are in the same business that I am in love…