How to Start your Own Freelance Social Media Marketing Business and Attract New Customers

There’s a lot being said about freelancers and the opportunities the internet has brought forward for them. Not only is it everything that almost every pundit says, but the fact that there’s nearly 3 billion social media users across the web means these so called opportunities are often undermined. Bigger companies just do not have … Read moreHow to Start your Own Freelance Social Media Marketing Business and Attract New Customers

How to Structure your Digital Team Effectively

When you set forth to create a digital product, you will realise very early that this is a process that deserves multi-disciplinary action that blends creativity, engineering, support, compliance and business strategy. Due to its complexity, large businesses and global brands undergo various transformations and they struggle when it come to figuring out how they … Read moreHow to Structure your Digital Team Effectively

What’s the Best Time to Send out Marketing Emails?

When I get asked what’s the best time to send out marketing emails, I often get pulled back to the time when email was something we did only on laptops and desktops. My old ways never left me and I needed to take a step back and rethink my position on this. Marketers often hurriedly … Read moreWhat’s the Best Time to Send out Marketing Emails?

UX Designers: You need to get up and start building your brand today!

Why do Indian cards have an OTP mechanism whereas cards in the States enable transactions with just a swipe? Why do people prefer the convenience of shopping at Myntra or Flipkart as compared to e-commerce portals of traditional retail outlets? Why is brick and mortar retail getting a paradigm shift to changing the buying behavior … Read moreUX Designers: You need to get up and start building your brand today!

5 Essential SEO Tips for WordPress Beginners

WordPress is a super powerful blogging/website platform for every aspiring internet entrepreneur that does not want to limit his/her passion due to lack of technical knowledge. If you are an aspiring WordPress addict, you can build a fully functional website right from scratch by just dragging and dropping different elements using useful WordPress plug-ins like … Read more5 Essential SEO Tips for WordPress Beginners