Ask any Product Manager what keeps them up at night, and you might expect answers like “choosing the right features” or “managing the backlog.” But the truth is, deciding what […]
Why Building the “What” Is Easy, But Selling the “Why” Is Harder Read More
Visual Storytelling has been a content marketing trend for the past few years. The idea however is nothing new since people were creating narratives long before writing existed. Storytelling is
Visual Storytelling Step-by-Step Guidelines for UI & UX Read More
The American Express Company has always marketed itself as the most prestigious of all the credit cards. Of course we all know of Visa and Mastercard and everybody has those.
The American Express Company Success Story Read More
Conducting business in China is not for the meek. It takes an aggressive form of patience, love and most importantly, an open mind to embrace the country’s culture, values, and
Chinese Website Designs and their Marketing Strategies Read More
The highest-grossing movie of 2018 in the United States was Black Panther. My first guess would have been Infinity War but as it turns out, Infinity War was the number
How Big is the Walt Disney Company? Read More
The battle between Uber and Lyft is one of the fiercest and most intense business rivalries we have today. It’s riveting to watch and assimilate what these two companies are
Uber vs Lyft: Comparing the Titans of Ride-Sharing Read More
What do you think was the average price of a movie ticket in North America last year? It was $9.11 even though the average ticket price at an AMC theater
A CaseStudy of How AMC Became Leaders in the Movie Screening Business Read More
You’re going to hate this post but there’s a tough boss everywhere. We’ve seen them in the movies. We hear about them from our friends and we’ve been warned by
Why You Need a Tough Boss to Succeed at Work and Life Read More
Why do Indian cards have an OTP mechanism whereas cards in the States enable transactions with just a swipe? Why do people prefer the convenience of shopping at Myntra or
UX Designers: You need to get up and start building your brand today! Read More
Spoiler: There is an inconvenient truth, if you are a designer, you will hate this post. We’ve seen them grow from small scale garages to multi-billion dollar companies. The last
Death to Designers: Here’s what’s going to happen to your Current UX / UI Job Read More
Design in the absence of logic is simply decoration. I’ve been a huge advocate for design thinking all my professional life and I’ve seen it evolve through some of
Design Trends that Boost Conversions Read More
Brutalism has proven that websites and applications can be nightmares of unordered images with superseding clashing fonts and colors directly out of the paranormal. Embedded CSS, code without tabs, and
Meet Brutalism: The Design Trend that is Driving UX and UI Guys Crazy Read More
1. The Future of Web Design is Simplicity Well proportioned whitespace, carefully selected color schemes and elegant typefaces are going to be the key three ingredients to web design perfection
10 Design & Development Trends Read More
Pune has always been my second home. I travel there more often than I can remember. It’s a place that has taught me how to differentiate between a tech-ready city
PuneConnect has its Sights on the Future Read More
I have seen a bunch of designs, online and offline, that make me puke. They make me want to push my fingers down my throat and force-out my barf with
Designers Need to Stop Making Poop Read More
Over the last few years, we’ve seen an upheaval in the way computer interfaces are designed. Skeuomorphism is out, and flat is in. But have we gone too far? Perhaps
Give Skeuomorphism Another Try? Read More